6️⃣Push Message

The Message Push feature of the Moss Platform is a game-changer for developers seeking to engage with their audience through personalized and targeted communications. Built on the robust Moss Messaging Protocol, it offers the same high level of information security and sophisticated identity resolution capabilities as the Moss DApp. This feature allows developers to send tailored notification messages directly to subscribed users' wallet addresses or any linked decentralized identities (DIDs).

Diverse Sending Methods for Every Need:

• Peer-to-Peer: Send direct, one-on-one messages to individual subscribers, ensuring personal and relevant communication.

• Broadcast to All: Reach all your subscribers at once with important updates or announcements, maximizing your message's impact.

• By Tags: Target specific segments of your audience based on tags that represent their interests, behavior, or demographics.

• By Groups: Communicate with defined user groups, enabling focused and strategic messaging that resonates with each community.

Multidimensional Data Analytics: After deploying your messages, dive into comprehensive analytics, including delivery rate, read rate, and the number of new readers. These insights empower developers to refine their strategies, achieve precision in their operations, and enhance the overall effectiveness of their communications.

Customization and Automation: Leverage the customer ID and private key provided by Moss to tailor conditions and content through an SDK. Directly call the Moss Messaging Protocol to dispatch messages. For instance, monitor and automatically send

renewal reminders for custom ENS domain names nearing expiration, enhancing user experience, retention, and conversion to paid services.

With Moss Platform's Message Push feature, you're not just sending messages; you're engaging in meaningful conversations, fostering relationships, and building a community. It's not just about reaching your audience; it's about connecting with them on a deeper level. Welcome to the future of communication, where every message is an opportunity for growth and engagement. This innovative approach in the Moss ecosystem marks a significant stride in how communication and engagement are perceived and executed in the Web3 environment.